2021 is going to be a game-changing year for the Dairy Industry
Dear Dairy owners,
2021 is going to be a game-changing year for the Dairy Industry. According to the latest report by market research firm IMARC Group, the dairy market in India reached a value of Rs. 10,527 billion in 2019. The expected CAGR is 15% over the next few years.
The innovation in milk and milk products has not yet stopped rather at pandemic times it has further increased. Haldi Dudh which is part of the Indian legacy which western nowadays call turmeric latte or golden milk also ginger and tulsi milk, which is in great demand in 2021. Indians are fond of milk and use it in so different ways from malted, condensed, cultured drinks, sweets to all sorts of cooked food, beauty applications, religious and cultural festivals and chores. So, milk is there to stay and have to go in a long way of promising business to the Dairy Industry.
Statistically, India is the world’s largest producer of milk and consumption of milk is dominated by domestic use.
In 2020, as the world is shaken for health crisis by the novel coronavirus and people everywhere looked for ways to boost their immunity, dairy played strong nutrition for the general public and s excepted ‘goodness of milk’ at a time when milk needed to do more than just provide energy and nutrients to grow. Milk is always known as an immunity booster.
Today, consumers are moving towards trustworthy source, they wanted to be sure about the purity and freshness of milk. So the new brands are emerging and growing with existing brands and there is still room for others,,,,,
While all this is growing there is also a serious challenge:
- Most new entrants do not know where to start
- They are not sure about finding their micro-niche in the dairy industry
- People are not sure how to create content for the digital space
- New entrants are not sure how the marketing of milk will be handled
- Many new entrants rely on independent consultants but most of them are not updated
- New entrants have a poor understanding of milk.
And that’s why I would like to introduce you to Dary Explorer Program. To know more please visit www.chadha.vip/dxp
We invite you to register for our free webinar “Ask the Dairy Expert” go to www.chadha.vip/daryexpert
Looking forward to hear from you..
Regards,
Amardeep Singh Chadha
Director
Chadha Sales Private Limited
p:+91-11-23922290/23920100
a:137 Rajendra Market, Tis Hazari,
New Delhi-110054, India
w:www.chadhasales.com
e: info@chadhasales.com